The ComeOn Group has designated Sherwin Jarvand as their latest Chief Data Officer. This significant action underscores the company’s dedication to leveraging data more effectively.
Jarvand has collaborated with ComeOn for a period of two years, initially holding the position of Director of CRM. He possesses a robust foundation in analytics and product creation and has recently concentrated on utilizing data to enhance customer marketing and craft tailored experiences for users.
CEO Juergen Reutter expressed enthusiasm regarding the appointment, stating that Jarvand has a “demonstrated history of success” and will contribute to ComeOn becoming even more individualized and player-centric in its methodology. Reutter also emphasized that Jarvand’s elevation is an internal promotion, highlighting ComeOn’s commitment to nurturing talent within the organization.
Jarvand conveyed his own enthusiasm about the chance to spearhead ComeOn’s data strategy. He recognizes substantial potential in their data to further propel the business’s progress.
This announcement follows ComeOn’s recent content agreement with the complimentary platform Splash Tech in November 2022. This collaboration centers around amplifying engagement with ComeOn’s sports wagering clientele.
Splash Tech recently signed an agreement with ComeOn to showcase its athletic competitions in numerous emerging territories. This development follows closely on ComeOn Group’s collaboration with German software creator Apparat Gaming to introduce a novel casino application programming interface earlier this year.
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